How To Submit Greeting Card Verses And Poems (And Get Paid)

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Deadline: Thursday, February 22nd

How To Submit Greeting Card Verses And Poems (And Get Paid)

Guest blogger Suzan L. Wiener has had many greetings accepted by Andrews McMeel, Gallant Greetings, Peaceable Kingdom Press, Yippie Cards, etc. Many of her tips on writing, short stories, poems, and other short works have appeared in major publications. Learn how to submit your writing, free verse poems, and rhyming verses to greeting card companies.

Do you wonder how some poets and writers manage to sell their greeting card verses while others miss the mark completely or only get an acceptance on a rare occasion? This Q & A will give you the information you need to see your writing in the greeting card aisle (and help you make a little money at the same time!).

Q. Where do you find companies who will buy your greeting card verses?

A. I look in market books for writers or online at www.google.com. Then search for “paying greeting card markets.”

Q. How do I know what type of greetings to send to each company?

A. Always request the company’s guidelines. Follow them to the letter. If you don’t, your ideas may be disqualified just for that reason.

Q. If I only write rhyming verses, should I try to write unrhymed verses or one-liners?

A. Definitely. Why limit what you are writing? Who knows, you may have a flair for writing unrhymed verses. If you don’t give it a try, you will never know. You could be losing out on sales. I find it is a lot of fun to write different types of greetings rather than limiting myself to one form.

Q. When should I give up on a company if I keep getting rejections?

A. Only you can decide that. If submissions have been rejected for a year, it’s time to rethink what you are sending to the company. Something obviously isn’t meshing. Either you can sell your greeting card verses to another company, or you can rework them and try again. I always find it is best to send my ideas to another company, wait a few months, and then send other ideas to the first company. An editor might move on to another greeting card outfit, and the new editor might love your work. This has happened to me.

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Q. What if I’m not an artist? Can I still get my verses published?

A. In fact, unless you are a professional artist, publishers prefer you send submissions without artwork. They have in-house artists to do the illustrations. You can, of course, suggest a visual for your text directly on the card you are sending. Editors even appreciate stick figures. If you cannot draw, just give them an idea of what you are trying to convey.

Q. What rights do greeting card companies acquire?

A. Each company is different. Some will ask for all rights, others will ask for first-time rights, etc. Some will send you a contract and others just an acceptance letter. Giving away all rights isn’t the best way to go, but if you want to write for that particular company, you will have to relinquish them, unfortunately. That means you cannot resell your card ideas at all. When acquiring all rights is their policy, they don’t normally negotiate different terms.

Q. Do greeting card companies send you free copies of your cards?

A. Usually they do. It’s a great feeling to see the greeting that you wrote on the card itself. Some companies will even include your name on the card!

Q. Is there any way to guarantee that a card idea you wrote will sell?

A. The answer, in a nutshell, is no. But if you keep practicing your verse writing, gear your ideas to what editors prefer, make them a me-to-you message—which greeting card enthusiasts refer to as “sendable”—you will have a much higher rate of sales.

Q. How much can I get paid for writing greeting cards?

A. Greeting card payments vary from company to company—anywhere from $50 to $300 per card. These rates can change, and it’s best to check each publisher’s writers’ guidelines.

Read more: How Much Money Can You Make Writing Poems, Stories, and Books?

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27 Comments

  1. veres bible verses

    Greeting cards with bible verses anyone?? that could be a good idea!

    Reply
  2. JULIE PROBERT

    Hi I have a unique idea for a greeting card I have read your blog but it only refers to the writing of rhymes ,poems or designing do you know and which company would I approach with just a concept idea. (I have a card made up but it would be the concept and not the design I would be selling) Thanks any help would be appreciate!! Julie

    Reply
    • Writers Relief Staff

      Dear Julie, Unfortunately, we can’t give you specific recommendations for making your submissions to greeting card companies. If you were targeting literary agents or literary journals, that’s something we could help with in a very specific and personalized way. But we don’t target greeting card submissions. Best of luck to you!

      Reply
      • Bianca wall

        Kindness grows in a garden of love

        Reply
  3. Vondra

    Please, what is the standard/initial fee I should charge a company to use a poem I wrote in their gift card, ($50.00 – 300.00)? Plus, what residual fee/percentage per card sold should I charge? I’m keeping rights to the poem.

    Reply
    • Writers Relief Staff

      Vondra, We work primarily in the creative writing industry (RE literary agents and literary journals). We recommend that you try to network with other card writers for specifics of that industry. Good luck!

      Reply
    • Bianca wall

      spring has sprong the day I met you. You fill my life like. A sping flower in my garden of life.

      Reply
  4. Darian

    Hi… Would it be possible to receive newsletters in the U.S. mail, as well?

    Thanks

    Reply
    • Writers Relief Staff

      Darian, We’re not offering mail subscriptions at this time. Our emails go out once a week. Instant delivery!

      Reply
  5. Julie C

    Above it says that Suzan L. Wiener has had many greetings accepted by Andrew McMeal. Actually the name of that publishing house is Andrews McMeel. A good book on the topic is How to Write and Sell Greeting Cards by Molly Wigand.

    Reply
    • Writers Relief Staff

      Julie, good catch! We’ll edit the article ASAP so the correct spelling is displayed. Thanks for the recommendation!

      Reply
  6. paula justice

    I have several poem, that I would like to put on greeting
    card. Thank you, Pauline justice

    Reply
    • Writers Relief Staff

      Hi Paula, unfortunately, Writer’s Relief rarely submits client work to commercial organizations/publications, so we wouldn’t be able to help you submit to greeting card companies directly. You can read our article for helpful tips, but you’ll need to research the greeting card companies on your own!

      Reply
  7. Melissa

    I write poems, birthday wish, and many other things that I have been told would be good in greeting cards, I am thankful that I came across this blog, and I am truly grateful that you have taken the time to share your wisdom with the world, and I look forward to reading the weekly newsletter.

    Reply
  8. Laura

    I have always enjoyed writing poems since my early teens.I managed to get just over thirty of them published in adults books when I was a teenager and have recently started writing poems to get published in greeting cards and trying to find the best contacts of companies which may be interested.

    Reply
  9. LaDonna Johnson

    Thanks! This information was very helpful. I’m really going to take doing this into serious consideration.

    Reply
  10. Angela Hartberg

    I have been writing greeting card poetry for one company, but would like to check out other companies as well.

    Reply
  11. Scott millard

    Hello Angela hartberg could you please help me with some info on how to get my work published on greeting cards as I just cannot get anywhere with it thank you x

    Reply
  12. Dotty Cronin

    Hello, My name is Dotty and I love to write greeting card poems. I also have 5 of my regular poems published and some were put on CD. I would like to try writing a little. I feel I might do well.
    Sincerely, Dotty Cronin ☺

    Reply
  13. Dippy

    I have sold personalised poems online before (on ebay) maybe this is my next step xx

    Reply
  14. Heather phillip

    I have been writing poetry for a number of years, mostly rhyming and also personalized greeting card verses. My poems are all about life’s ups and downs.

    Reply
  15. Sujata gond

    I’ve been writing since I was in high school. I love to write quotes, poetry and stories. I will love to write for greeting cards and gift cards. Where I can get the proper information about that step by step?

    Reply
  16. Cheryl

    I have been writing poetry for years, since I was thirteen. I enjoy writing spiritual poems, poems that move people in a positive direction that are suffering a great deal in life emotionally. I am so bless to have came across this website!

    Reply
  17. Emil North

    My poems rhythm and are mostly about affections of the heart. Love and sorrow, emotions of all range. I want more info on how and where i can submit my work. I was published 30 years ago and won the Maya Angelou award the same year. I have been told my works are moving and heartfelt. Please help me in this endeavor.

    Reply
    • Blog Editor

      Hi Emil,

      Unfortunately, current market trends favor free verse poetry over rhyming poetry, and we don’t see a change in the foreseeable future. You could try submitting your work to literary journals, but be aware that the going might be harder for rhyming poetry.

      Reply
  18. Brenda J Parrish

    Is there a greeting card company that buys sayings that are more of the “I don’t like you” nature–but funny? Several decades ago, a friend and I wrote about fifty such creations, laughing the whole time, and through the years I’ve used many as personal messages on hand-made cards. It never occurred to me, until now, to try to sell them so that they could reach a larger audience.

    Reply
    • Blog Editor

      Hi Brenda,

      We recommend conducting some research to find out!

      Reply

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